Week 2, 12th September
After the weekend we all had two suggestions for songs to do our project on. We narrowed these suggestions down to 4. This is where it became hard as each of us wanted to do a different song. After doing research into these songs, we found that two of them already had official videos that weren’t on youtube (our source for official music videos). Eventually we settled on our song: Fallin’ Apart by All American Rejects. We decided that the best way to go forward from this point was to annotate the lyrics from the song and prepare for our presentation about our pitch to our teachers. We also made a mind map of the possible concepts and ideas we would want to put into our video. On this mind map our also possible names for our band. Near the end of this week we began our audience research. We first started asking people in our target audience what they thought of our band logo ideas. From this we got good information back and we have decided that one of our logos will be part of our digipak or advert and the other will be improved on based on the feedback we got. We also started our analysis of exsiting music videos, adverts and digipaks.
