This advert by Kasabian is extremely similar to there album cover which helps the fan make a link between the two. However I feel this advert has many weak points. First of all you can't see the release date easily. So for anyone looking from a distance at the advert they would'nt know what the advert content was. It also doesn't promote the album it is trying to advertise as name of the album in a small script font which isn't easily recognisable by the naked eye. Although they have put their band name in capitals in a bold font. This does stand out so if you were a fan of this band you would want a closer look at the advert. The colour scheme is very simple and quite plan but the use of a yellow background allows the image and the band name to jump of the page. The image itself is quite unusual how it is mirrored in itself. This also draws a reader into the advert.This
advert is very similar to the album cover also: this means this is a very possible idea for our very own advert. Using the ablum cover image connets the two together showing the link. The name on the advert is bold and the colour;white stands out against the darker background. This is done so the reader notices the name straight away, and even if they didn't stop to look at the advert the name is in their mind. This promotes the band. The album title is then underneith this to allow fans and potential fans know what is the next move for this band. The most important part of the advert is the release date of the single/album. This again is in white to stand out so the date sticks in the readers mind. However I don't like the placement of the date. It is less noticable at the bottom of the advert therefore a lesser chance of the reader noticing the date even is it is bold. When designing our advert I would place the date either more central or at the top. The common place for people to first look when looking at a page. As the image on the advert is similar to the album cover image, tis allows fans to make the association with it when they see the album in the shop meaning they know this is the latest album by the band.
advert is very similar to the album cover also: this means this is a very possible idea for our very own advert. Using the ablum cover image connets the two together showing the link. The name on the advert is bold and the colour;white stands out against the darker background. This is done so the reader notices the name straight away, and even if they didn't stop to look at the advert the name is in their mind. This promotes the band. The album title is then underneith this to allow fans and potential fans know what is the next move for this band. The most important part of the advert is the release date of the single/album. This again is in white to stand out so the date sticks in the readers mind. However I don't like the placement of the date. It is less noticable at the bottom of the advert therefore a lesser chance of the reader noticing the date even is it is bold. When designing our advert I would place the date either more central or at the top. The common place for people to first look when looking at a page. As the image on the advert is similar to the album cover image, tis allows fans to make the association with it when they see the album in the shop meaning they know this is the latest album by the band.
As we ar doing an All American Rejects song I decided it would be a good idea to research their adverts, to see what makes them so successful. The first I noticed is that they have a very minimal colour scheme. This colour scheme however ties in with that of the album cover, therefore making a link between the two. The image on both the advert and the poster are very similar, making another connection. It doesnt however express anything that the album might be based on or any hit of what the song is about. They have included a photo of the album cover. This gives the audience a chance to see what the album looks like and what they are looking for when buying the album. I however don't like this touch. It takes up a big amount of the advert; in this instance the lower quater of the advert. It is unessecary is the advert links to the album it is promoting. They have placed the date of the release date centre. This means it is more likely to be noticed and absorbed by the reader. The use of the white on the blue background also helps it to jump out at the reader. The image is in black and white and this has the biggest connetion to the album cover as most of that is in black and white including that image. As the image takes up a large portion of the advert it had to relate to the album cover.
I really like this advert as it is very modern and contempary. The use of an image of the band as a main focus really works. Hayley Williams who is the lead singer of Paramore and is a very iconic person that many people idolise. By having her in the foreground of the picture, people will immediatly associate her with the band and its reputation. The colour scheme is all very similar but this allows important features to jump out. I dont normally like adverts that display their album cover but in this instance it works. The advert had no real relation to the album cover apart from the butterfly on both. By displaying their cover people are able to see exactly what they are looking for when buying the CD. The noticeboard effect they have also gone for really works. It makes you read each bit of information instead of picking bits out of it. This really promotes the album. The use of the second person pronoun 'you' really helps the advert connect with its intended audience.
I really like this advert as it is very modern and eye catching meaning the reader is instantly draw to the advert because of its unusual design. This very much helps the promotion of the album if it's advert is eye catching. This is something we will take into when doing our own advert the a unusual modern design makes the advert grab the readers attention easily. The colour scheme allows the date of the release of the album to be the first thing you see. The yellow makes it jump off the page at you. Something very important on a advert trying to tell a new album. The unusual design at the top of the page takes this eye away from the band name. This isn't always a good thing as you want your audience to remeber your band name however because it is such a catchy advert the band will be remember for this, selling their advert. This advert doesn't relate much to the ablum cover or to the songs on that album meaning is maybe hard for the fans to make a connection between the two. Something to take away from this advert is that bright colours are appealing and would be something to add our designs.